More and more consumers are looking for alternatives to animal products that are as tasty, affordable, and convenient as their analogs. As a non-profit organization working to build a safer, fairer, and more sustainable food production system, we partner with private sector representatives to achieve far more impactful results for people and the planet than could otherwise be generated by isolated market efforts.
We support the food and ingredients industry, restaurants, and retailers in developing, improving, and distributing alternative protein-based products. We assist startups and investors in preparing business plans, financing, communication, commercialization, and regulation, in addition to producing relevant data and information for the market.
We look across the entire supply chain to identify the most impactful business activities to ensure the scale and financial results needed to advance the next generation of alternative proteins. Thus, we hope to support the sector in delivering consumers’ most valued characteristics: taste, price, and convenience.
In addition, we guide retailers to identify the best way to take these products to our consumers. Understanding purchase routes within stores, connecting new companies to their ecosystem, supporting the generation of essential data for the category, and providing guidance on best practices to increase sales of plant foods.
We build relationships with world-leading companies in the food, ingredients, and equipment sector, providing the necessary information to generate disruptive processes within their structures.
Along with the investor network, we analyze and present market information from various institutions, including venture capital, private equity, family offices, banks, corporations, and investor groups. We also work with industry experts to identify, catalog, and analyze concrete ideas about market opportunities.
We support startups to help them succeed in funding rounds through actions such as pitch deck analysis and strategic planning discussions. In addition, we connect more than 1,300 entrepreneurs, investors, and scientists through our Good Food Ideas (GFIdeas) community to learn from food industry experts and make fruitful connections. Access our Guide for Startups to learn how to develop your business and find investments.
We also work with innovation hubs such as accelerators and incubators, supporting them in strategies to attract, develop, and train entrepreneurs, startups, and small businesses that work with alternative proteins to thrive.
Globally, through market research highlighting the rapid growth of plant-based meat, eggs, and dairy products, we identify critical opportunities within each category. Our alternative protein industry analysis, white papers e company and investor database make accelerating R&D, innovation, industry collaborations, product launches, and scaling easy. Our consumer reviews identify current and potential consumers of alternative proteins and describe their motivations, adoption, perceptions, and barriers.
In Brazil, we are recognized as a reference in compiling and creating relevant data on the alternative protein market in the country and its consumers. Read our publications.
Targeted at industries that offer co-packing services or outsource some stage in the production process of the plant-based industry. This registration will be the basis for connections with potential customers and industries searching for co-packing services.
For startups and companies raising investment, regardless of the maturity of the funding round. Our goal is to maintain a database with information about the timing of each startup, investment size, and investor profile.
GFIdeas is a community for entrepreneurs and scientists creating alternatives to conventional animal products. If your studies or work are related to alternative proteins, you can be part of our community.